Fuji Eterna Demo

[Will Montgomery]

Just watched the Fuji Eterna demo.

 

They did a good job of showing different situations, like 16mm optical blow-up to 35 and 2k digital intermediary blow-up to 35mm as well as originating on 35.

 

There were some candle lit shots that looked great.

 

But I have to say that the muted tones of the stock in daylight or well-lit interiors just look kind of... old. Couldn't quite put my finger on it, and maybe I'm just used to Kodak's Vision2 stocks, but the color seemed so flat.

 

I'm sure its a good look for someone...