Premium Member Miguel Angel Posted September 27, 2016 Premium Member Share Posted September 27, 2016 I wanted to start a thread about commercials that I love and I use as an inspiration so here we go! Black Opium - Directed by Harmony Korine / Cinematography by Arnaud Poitier Under Armour - Directed by Aoife McCardle / Cinematography by Steve Annis Vintersaga - Directed by Gustav Johansson / Cinematography by Niklas Johansson H&M - Autumn 2016 (I like how it was directed) 1 Link to comment Share on other sites More sharing options...
Max Field Posted September 27, 2016 Share Posted September 27, 2016 Here to rain on parades http://www.cinematography.com/index.php?showtopic=71503 Link to comment Share on other sites More sharing options...
Premium Member Miguel Angel Posted August 23, 2017 Author Premium Member Share Posted August 23, 2017 Volvo made it again: Music Of The Mind Link to comment Share on other sites More sharing options...
Premium Member Miguel Angel Posted September 5, 2017 Author Premium Member Share Posted September 5, 2017 Found this one from Johnny Green Link to comment Share on other sites More sharing options...
Ali Tabriki Posted December 23, 2017 Share Posted December 23, 2017 (edited) Nice Topic I watched this amazing commercial by Toyo Tires, it's a combination of live action and anime. Edited December 23, 2017 by Ali Tabriki Link to comment Share on other sites More sharing options...
Premium Member George Ebersole Posted December 26, 2017 Premium Member Share Posted December 26, 2017 There's a recent Hawaiian Airlines ad that's hit my YouTube stream recently. Very clear, lots of slow mo shots, it does not look digital (though I'm uncertain about that). Wish I could find a link to post it here. Link to comment Share on other sites More sharing options...
Premium Member George Ebersole Posted December 27, 2017 Premium Member Share Posted December 27, 2017 There's actually a minute or two minute version of this, and it took me forever to find it. That, and it doesn't have all the shots that impressed me with the earlier version; *major edit, I found the right video* This may sound naive, stupid, vapid, and otherwise ill-informed, especially from a grip/AD who quit over 15 years ago, but if I were to shoot a feature, I would want to experiment with this level of color saturation. There's just something about this kind of look that I think could translate to genres other than promotional spots. Link to comment Share on other sites More sharing options...
Premium Member George Ebersole Posted December 28, 2017 Premium Member Share Posted December 28, 2017 Here's another one, very detailed, very sharp, lots of color. Link to comment Share on other sites More sharing options...
Premium Member George Ebersole Posted December 29, 2017 Premium Member Share Posted December 29, 2017 Naive question here, and I should know the answer, but I don't; are commercials shot at a higher frame rate than features and TV? They sure do seem sharper than features and TV show. Link to comment Share on other sites More sharing options...
Premium Member George Ebersole Posted January 6, 2018 Premium Member Share Posted January 6, 2018 No response, whatever. Here's another Hawaiian Airlines montage with lots of clear shots with lots of detail and vivid colors. I'm not really interested in Hawaii or any of the islands as such, but I really do like the technique used here to capture these images. Link to comment Share on other sites More sharing options...
Premium Member Miguel Angel Posted February 9, 2018 Author Premium Member Share Posted February 9, 2018 I just found this one and I think that it is a story beautifully told. Sveriges Radio – Decisive Moments Director: Philippe Tempelman Cinematographer: Pat Scola I love the rhythm, the way that everything cuts together very well and the aspect ratio they decided to shoot on. Have a lovely day! Link to comment Share on other sites More sharing options...
Premium Member Phil Rhodes Posted February 9, 2018 Premium Member Share Posted February 9, 2018 I keep referring people to this, from the late 90s. Apologies for the terrible technical quality; it's the best version I can find, and it was almost certainly only ever finished in standard def to begin with. (Correction - it went out in cinemas, so presumably it was done in at least HD.) People keep saying "it'd never fly in the USA, it doesn't show the product!" Which it doesn't. The piece is simply called "Rocket" and was released in 1996 having been produced for Ogilvy and Mather; I can't find out who directed it. Link to comment Share on other sites More sharing options...
Mark Dunn Posted February 9, 2018 Share Posted February 9, 2018 I'm seeing a picture at the end of that of Jeremy Clarkson looking about 12. Link to comment Share on other sites More sharing options...
Premium Member Phil Rhodes Posted February 9, 2018 Premium Member Share Posted February 9, 2018 Yes, sorry about that. You'll be OK. 1 Link to comment Share on other sites More sharing options...
Fabio Pirovano_37718 Posted February 22, 2018 Share Posted February 22, 2018 https://fabiopirovano.wordpress.com/2017/12/01/lucky-star-blurring-the-line-between-art-and-adv/ Enjoy My Find Link to comment Share on other sites More sharing options...
Premium Member Miguel Angel Posted June 3, 2018 Author Premium Member Share Posted June 3, 2018 I just came across this commercial, which I think that is very funny. A Sixer Is Not A Home Run https://www.youtube.com/watch?v=EeFQBKIQhJ4 Can't find the director or the cinematographer. Have a lovely day. Link to comment Share on other sites More sharing options...
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