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Please help with pricing to license a video?


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Hi there.

 

If one is lucky enough to be asked to quote on selling usage rights of a video for 1 year and global usage, how does one price it?

 

Someone advised me to work out what I would charge to make it in the first place, then add a 600% markup for global usage. Apparently many producers use 600% as a guide for global licensing.

 

Can anyone please give some advice or shed any light on the subject? Thanks

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