Please take out advertizements all over the internet with this important piece of knowlege.
Yeah, it's expensive, it's not as easy to thread a magazine as it is to pop in a tape, there are other inconveniences like critical focus that we're all well aware of. But damn, I certainly spend less time lighting 35mm than any other format, even 16mm when you consider that you're almost always using a slower filmstock in 16. That is really a relief to me and the way I like to work.
I have an interesting situation where I have a consumer DV camera running side by side with my 35mm footage (I use the video camera to get the reference sound for dubbing). Given the same lighting the DV totally looks way too contrasty, the 35mm looks just the way I want it to. To bring down that contrast I'd have to either fly in fill cards, or diffuse the source, and find JUST the right amount of diffusion so that I still have definable shadows, or play with both. That's like 2 to 3 times the work for a DV image. Granted the professional DV cameras have a better range and a better lens, but it's not THAT a big of a difference.
- G.