Kodak or Eastman?

[grantsmith]

Hi,

 

I know Kodak was started by Eastman but why are the cans sometimes labelled 'Eastman' in big letters rather than the usual 'Kodak'?

 

Thanks,

 

Grant

[Charles MacDonald]

I know Kodak was started by Eastman but why are the cans sometimes labelled 'Eastman' in big letters rather than the usual 'Kodak'?

The company is the "eastman Kodak" company. They often ue "eastman" for "profesional" "Motion Pictyure" products, but lately have also used "Kodak" for some of them. Thye have in the past used "Recordak" for microfilm.

 

Again, the Motion producst often say EASTMAN in the edge print.

[John Pytlak RIP]

Hi,

 

I know Kodak was started by Eastman but why are the cans sometimes labelled 'Eastman' in big letters rather than the usual 'Kodak'?

 

Thanks,

 

Grant

 

It's a matter of branding. For many years, Kodak's professional motion picture products were branded "EASTMAN", e.g., EASTMAN EXR 50D Color Negative Film 5245/7245. Some of the older films in the catalog still are.

 

In 1996, new Kodak professional motion picture products began using the "KODAK" brand name, beginning with KODAK VISION 500T Color Negative Film 5296/7296:

 

http://www.kodak.com/US/en/motion/products....26.8&lc=en

 

George Eastman founded Kodak in 1880. Kodak has been supplying products to the motion industry since 1891, when it sold film for Edison's first motion picture camera:

 

http://www.kodak.com/global/en/corp/histor...ml?pq-path=2699

 

http://www.kodak.com/global/en/corp/histor...=2217/2687/2689

 

George Eastman

 

George Eastman and Thomas Edison in 1928