Cinematography Discussion a Highlight of UFVA Conf

[Tim Tyler]

Michael Goi, ASC (The Fixer, Red Water, Judas) will

discuss the art of cinematography with many of the industry's leading

educators at the 59th Annual University Film & Video Association (UFVA)

Conference running August 2-6 here at Columbia College. The seminars are

sponsored by Kodak's Entertainment Imaging Division.

 

"The film school deans and teachers at this conference carry the heavy

burden of preparing the next generation of filmmakers to master the

collaborative art of visual storytelling," says Goi. "Whether their students

are future writers, directors, actors or producers, it is important for them

to understand the role that cinematographers play as authors of the images."

 

Goi will participate in an August 3 discussion titled Learning from Film

in a Digital Age, moderated by veteran journalist and former editor of

American Cinematographer magazine David Heuring. Goi will discuss the

evolution of the art and craft of visual storytelling, and how an expanded

palette of tools affects the role of the cinematographer and the decisions

made at every step of production. He will offer insights into the use of new

film and hybrid technologies and the new options they have created for

filmmakers.

 

Goi will also conduct an American Society of Cinematographers (ASC)

lighting workshop on August 4, where he will step the audience through the

techniques and aesthetics of lighting a scene for emotional impact.

 

Goi, Chicago native and alumnus of Columbia College, began his career

shooting documentaries and commercials. He moved to Los Angeles during the

early 1990s, and has compiled nearly 40 credits, including films for cinema

and television screens. Goi was nominated for ASC Outstanding Achievement

Awards for the telefilms The Fixer (1999) and Judas (2005). His credits also

include Red Water, What Matters Most, Who Killed Atlanta's Children?,

Christmas Rush, Funky Monkey, Welcome to Death Row, and the Emmy® Award-

winning documentary Fired-Up: The Story of Public Housing in Chicago. Goi is

currently preparing to shoot the films The Dukes and Silver.

 

Goi is also editor of the upcoming 10th edition of the "ASC Film Manual,"

which is a main technical reference for faculties and students around the

world.

 

Kodak will also conduct a series of workshops designed to familiarize

educators with Kodak Look Management System, a new hybrid technology designed to enable cinematographers to pre-visualize, create, communicate and manage nuances in film looks from preproduction through postproduction. Free trials

of the of the software will be offered to the educators along with hands-on

training by Kodak's Color Science Experts. Kodak will also provide updates on

how technology advancements have made Super 8 and Super 16 mm film formats

viable alternatives for students.

 

"The UFVA conference is an opportunity for educators to share ideas and

learn about state-of-the art technologies that could influence the future of

filmmaking," says Colette Scott, worldwide manager of the Education Segment of

Kodak's Entertainment Imaging Division. "The truth is that new technology is

no substitute for talent and an ability to master a complex and constantly

evolving craft. We have an abiding commitment to support the important work

being done by UFVA and its members."