Lawrence Holt

Some panning would have been nice, as it felt like a slideshow. I can appreciate the effort to set up the shots, but the primary function of video is to capture motion, and there are a lot of stationary shots here. In addition to that, the transitions seemed "uniformly inconsistent." By that, I mean you seemed to intentionally alternate between hard cuts and crossfades on every other shot, regardless of the content. While I would say that different scenes lend themselves to different transitions, just "mixing it up" for the sake of doing so made this reel uncomfortable to watch. It seemed spastic. The composition wasn't bad, but it wasn't really all that interesting for the most part either. This could be due in large part to the lack of motion throughout. It got stale very quickly. The intro is a little long...I forwarded through it. And the font/color-scheme you've used for your name makes it harsh on the eyes. Keep it simple. The red text with white border looks amateurish. Stick with white or gray lettering. Additionally, nix that massive watermark. It takes up a substantial portion of the screen, and really adds nothing. Make it smaller or get rid of it totally.

Boring angles. Bad composition of scenes. Unfunny dialogue. Uninteresting premise. On a positive note: at least you have a 4-wheeler. Stick to riding. Ignore the filming.

I'll second every bit about the pace noted above. Speed it up. I got bored at the 3 second mark and fast-forwarded through your name (cheesy, and it doesn't appear for 11 seconds...that's outrageous). I watched the first two scenes, and started skipping around again. It's all so slow and monotonous that it's uncomfortable to watch in full. I can't imagine that a busy creative director is going to sit through this if I won't. I'm in no hurry--I have all day--yet I'm not going to waste my time on bland, repetitive footage. Add more variety and increase the pace.

Decent film given the subject matter. It's a pretty long piece on one subject, and the problem of repetition is ever-present. I thought you did a relatively good job of mixing it up with camera angles, though the "long shot from behind" seemed to dominate the first half of the footage (seemed like every other cut was to a shot of the guy's back). The flash transitions were cheesy. You probably know that. But it's fun to play around with things like that, so no problem in my opinion. The cloud intro and outro was a bit cliche, especially in the "extreme sport" genre. Again, though, much like the flash transitions, this is something everyone has to play with at first. I get it, I've done it, no big deal. Overall it was a nice shoot. While it may not appeal to people outside of the trail riding demographic, I think it would go over well with fellow enthusiasts.