Premium Member Adam Frisch FSF Posted October 12, 2016 Premium Member Share Posted October 12, 2016 Here's a beautiful ad shot by my friend Jo Willems ASC for Apple. I contacted him to see what it was shot on, thinking it was probably a big chip 6K Red Dragon and the old SuperSpeeds, as it had that shallow yet organic look (it looked too sharp for Master Primes). To my surprise he told me it was shot on the Alexa 65 and with Panavisions old 65mm prime series! He said they shot pretty much wide open and went as high as 2500ASA at times, with no apparent grain. In any case, it looks amazing - great shots, great lighting. https://www.youtube.com/watch?v=I8rsyOtELgA Link to comment Share on other sites More sharing options...
Premium Member Miguel Angel Posted October 13, 2016 Premium Member Share Posted October 13, 2016 Lovely ad. I liked the way the creatives / director / whoever made the guy take photos at things which are already lit in a really nice way Thanks for posting it! Link to comment Share on other sites More sharing options...
Stuart Brereton Posted October 13, 2016 Share Posted October 13, 2016 Lovely looking piece of work. I have to enjoy the irony of a commercial promoting the iPhone's photographic capabilities being shot with a camera system that is the polar opposite. 1 Link to comment Share on other sites More sharing options...
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