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Critique My Food Photography/Cinematography Tests


Tyler Clark

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Did some test shots for an upcoming food shoot.

 

I didn't have access to vegetables that we'd be shooting so I set up a set around some K-cups we had around the office and tried to coordinate the colors to match.

 

Test Stills can be seen below.

 

https://drive.google.com/open?id=0B3VnPaGt2w_5eDhpQmdUaGp6aDg

 

What would make the lighting, placement and color schemes better?

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I'd suggest keeping a deep-enough depth of field to capture the whole of the logo in focus. Also, the pink/white of the capsules provide the dominant colour scheme, I'd try to pick mugs/visual elements that compliment those colours - the yellow/multi-coloured mug is a bit distracting colour wise.

 

Also the grey/brown of the tabletop surface isn't particularly pretty, I'd go with a nice wood or granite countertop, or something clean and bright at least.

 

The arrangement of the various elements also comes across as a little haphazard in most of the shots (8683 being best). You want the arrangement to naturally draw your eye towards the hero product.

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